Section 5 TMG Disclosure
Elara Digital GmbH
Spandauer Damm 71
14059 Berlin
Berlin, Germany
Managing Directors:
Akram Alraai
Dominik Adamowski
Phone:
+49 163 519 44 51
HRB 223856 B
E-Mail: info@getelara.de
EU dispute resolution
In accordance with the Regulation on Online Dispute Resolution in Consumer Matters (ODR Regulation), we would like to inform you about the online dispute resolution platform (ODR platform). Consumers have the opportunity to submit complaints to the European Commission’s online dispute resolution platform at http://ec.europa.eu/odr?tid=321252265. You will find the necessary contact details above in our legal notice. However, we would like to point out that we are not willing or obliged to participate in dispute resolution proceedings before a consumer arbitration board.
Liability for links on this website
Our website contains links to other websites for whose content we are not responsible. We are not liable for linked websites, as we had and have no knowledge of illegal activities, we have not become aware of any such illegal activities, and we would remove links immediately if we became aware of any illegal activities. If you notice any illegal links on our website, please contact us. You will find the contact details in the legal notice.
Disclaimer
The entire content of the website of the Elara Digital GmbH is protected by copyright. You may download or print out individual pages and/or parts of the Elara Digital GmbH website only to the extent that this is done within the scope of their intended use. Copyright notes must not be deleted or modified. Any duplication, transmission, or alteration without the prior written consent of Elara Digital GmbH is prohibited unless legally permissible on the basis of the few exceptions provided for by copyright law.
Elara Digital GmbH makes its best efforts to ensure that the information presented is reliable and correct. However, the Beam GmbH does not assume any liability for damage or loss directly or indirectly caused in connection with accessing or using the website or with respect to its performance or requests sent to the site, or any connection with websites owned and operated by third parties.
Clicking on links may lead you to websites outside Elara Digital GmbH. Elara Digital GmbH has neither checked the links or their content nor does Elara Digital GmbH assume any liability with respect to technological quality or their content, including products or services offered or in any other respect.
Picture credits
The images, photos, and graphics on this website are protected by copyright. The image rights are held by the following photographers and companies:
Elara Digital GmbH
Privacy policy
With the following Privacy Notice, we would like to inform you in detail about the processing of personal data in connection with the use of the web presence under getelara.de and your rights in this regard.
Contact form
Personal data: Email; Last name; Phone number; First name
Leadfeeder for identifying company visits
With your consent, we use Leadfeeder to identify companies visiting our website and understand their interest in our content. This supports our sales and marketing planning. The provider is Dealfront Finland Oy, Kalevankatu 6, 00100 Helsinki, Finland, operating under the Leadfeeder brand as part of the Dealfront group.
This involves processing your IP address, pages viewed, visit time and duration, referral source, a browser identifier and clicks on download links. Leadfeeder matches the IP address with company information. IP shortening is enabled: according to the provider, the IP address is stored only in shortened form. Collection of form contents and video interactions through Leadfeeder is disabled.
Leadfeeder only loads after you consent to “Company visits (Leadfeeder)”. The legal bases are Article 6(1)(a) GDPR and, for storing or accessing information on your device, Section 25(1) of the German TDDDG. Consent is voluntary. You may withdraw it at any time through “Cookie settings” in the footer, with effect for the future. This stops further collection. Withdrawal does not affect the lawfulness of processing before withdrawal.
Leadfeeder uses the “_lfa” browser identifier as a first-party cookie with a lifetime of 365 days and in local browser storage with an “_lfa_expiry” value of 365 days as well. The expiry value limits reuse of the identifier; it does not automatically remove the local storage entry. A temporary “_lfa_test_cookie_stored” cookie checks storage capability and expires immediately. When you withdraw consent, we remove the Leadfeeder browser identifier. The “ldfdr_opt_out” marker remembers withdrawal: as a cookie with a provider-defined lifetime of up to ten years and in local browser storage until you consent again or delete that storage.
Leadfeeder states that customer data, including backups, is stored with Amazon Web Services in the EU/EEA and generally retained for the duration of the customer relationship; deletion can be requested. This provider policy is separate from browser-cookie lifetimes. Withdrawal stops further collection. For deletion of previously stored visit data or other privacy requests, contact info@getelara.de.
Further information: Leadfeeder’s privacy notice, provider information on storage and deletion and website-tracker data processing.
Downloads and requested contact
Last updated: 9 November 2026.
Controller and contact
The controller for the processing described here is Elara Digital GmbH, Spandauer Damm 71, 14059 Berlin, Germany. For privacy questions and to exercise your rights, contact us at info@getelara.de.
Download resources directly
You can download our templates and whitepapers directly after a short security check, without providing an email address or other contact details. No HubSpot form is loaded for this purpose on these resource download pages. Retrieving the file requires a connection to our web server, which necessarily processes your IP address and connection data. We need this connection to provide the file you request. The legal basis is Article 6(1)(f) GDPR and our legitimate interest in providing the content you request.
A download does not subscribe you to a newsletter or trigger unsolicited sales contact. If you would like assistance, you can choose to email us or use the contact options on our contact page. An inquiry is not required to download a resource. We contact you about a demo or purchase only if you expressly request that contact.
HubSpot consent management and an external meeting booking service you choose to use are separate from resource downloads. The cookie settings and Leadfeeder sections on this page continue to apply.
Download security check with ALTCHA
We use ALTCHA software on our own website to reduce automated bulk downloads. Your browser performs a short computational task. Our server checks the result before releasing the download. This makes automated requests more costly; it does not guarantee complete protection against bots. The software and verification are provided through our website. No visitor data is sent to ALTCHA as the software provider or to an external CAPTCHA service.
The check processes the technical challenge, its validity period and the result submitted by your browser. A challenge is valid for ten minutes. To prevent reuse of an accepted solution, we store a technical identifier derived from it on our server. To limit frequent requests, we also derive a pseudonymous identifier from the IP address, with the mapping changing daily. For that identifier, we store a counter with a 15 minute window. The download protection function does not store the full IP address. These identifiers are not used for advertising or visitor profiles.
Once their validity period ends, verification records and counters no longer affect decisions. Expired entries are removed during further download requests and by a regularly scheduled cleanup; the actual execution of that cleanup depends on website operation. The ALTCHA check itself does not set cookies or save identifiers in local browser storage. General hosting access and error logs are separate; the short periods described here apply only to the verification records and counters used by download protection.
The legal basis is Article 6(1)(f) GDPR. Our legitimate interest is to protect the availability of our downloads and limit abusive bulk requests. Where this security function requires strictly necessary storage of or access to information on your device, we rely on Section 25(2)(2) of the German TDDDG. The check is independent of your choices about optional analytics and marketing services. If the check does not work, you can request the resource at info@getelara.de.
Additional hosting infrastructure protection
Our hosting infrastructure at WP Engine also uses Cloudflare, Inc. (USA) to protect against automated abuse. This involves processing IP addresses and technical request data. Independently of ALTCHA, Cloudflare sets the security cookie __cf_bm. It contains encrypted information used to assess automated traffic and, according to Cloudflare, expires after 30 minutes of continuous inactivity. This period is separate from the validity periods of ALTCHA verification records and counters. See Cloudflare's cookie documentation for details.
The legal basis for this processing is Article 6(1)(f) GDPR and our legitimate interest in protecting the website against abusive requests. We rely on Section 25(2)(2) of the German TDDDG for the strictly necessary storage of and access to this security cookie. Data may also be processed in the United States. Further information about processing and international transfers is available in Cloudflare's privacy notice.
Responses you request
When you contact us, we process the contact details you provide, the content of your inquiry and the related communication to give you the response you request. Providing this information is voluntary, but we cannot reply without a means of contacting you. The legal basis is Article 6(1)(f) GDPR and our legitimate interest in handling your inquiry. For inquiries you make as a company's contact person, this also applies to handling that company's inquiry.
If your inquiry concerns a contract with you personally or steps you request before entering into a contract, processing necessary for that purpose is based on Article 6(1)(b) GDPR.
Existing download contacts in HubSpot
Email addresses, details of the resource requested and the time of the request may remain in HubSpot from previous use of our download forms. We do not use these details for unsolicited sales outreach. Further processing to handle an inquiry that remains open is based on the purposes and legal bases described above. If there is no longer a necessary purpose for processing, we delete the data under the following criteria.
Our service provider is HubSpot Germany GmbH, Am Postbahnhof 17, 10243 Berlin, Germany. HubSpot processes our form data under a data processing agreement. Our account is configured to use Germany as its hosting region. HubSpot and its subprocessors may nevertheless process data outside the European Economic Area, particularly in the United States.
HubSpot's agreement provides for the EU-US Data Privacy Framework where it applies to the recipient and transfer, and the European Commission's Standard Contractual Clauses for relevant transfers. Details of recipients and safeguards are available in the Data Processing Agreement, including subprocessors and transfer provisions and HubSpot's privacy notice. You can also ask us for a copy of, or further information about, the safeguards applicable to your data.
Retention and deletion
We retain personal data only for as long as it is needed for its purpose. For contacts whose only interaction is a resource download, we review whether a documented need remains after twelve months of inactivity. If there is no active inquiry, open business matter, customer relationship or other specifically documented reason for retention, we delete the data. If the need ends earlier, we delete it earlier. The twelve month review does not establish a minimum retention period.
If a consultation you request or a business relationship develops, further retention depends on that purpose. A legal retention obligation or the necessary protection of specific legal claims may justify keeping the relevant records separately. We restrict their use to that purpose and delete them when the reason for retention ends. We do not keep a download contact solely for possible future sales outreach.
Your rights
Subject to the applicable legal conditions, you may request access, rectification, erasure, restriction of processing and data portability. Where processing is based on your consent, you may withdraw it at any time with effect for the future. Withdrawal does not affect the lawfulness of processing before withdrawal.
Right to object: Where we process data on the basis of legitimate interests under Article 6(1)(f) GDPR, you may object on grounds relating to your particular situation. You may object to processing for direct marketing at any time. Contact info@getelara.de to do so.
You also have the right to lodge a complaint with a data protection supervisory authority, particularly where you normally live, work or believe an infringement has occurred. For our company, you may contact the Berlin Commissioner for Data Protection and Freedom of Information.